Published on July 3, 2008
One recent successful cigarette promotion that was initialized by second largest tobacco company R.J. Reynolds was Camel Cash with its Camel Cash catalog that was initiated for promoting Camel brand.
In order to participate on this tobacco campaign it is necessary to accumulate Camel cash that is a coupon stuck that are glued on back part of Camel cigarettes. In Camel cash catalog were presented a list of merchandises that can be free ordered for a certain number of Camel cash. Every product was gifted by R.J. Reynolds Tobacco Company to cig smokers as reward for having preference namely for Camel cigarettes brand.
Camel cash or “C-Note” is equal to 1/1000 of an US cent. It is a very motivating promotion for the reason that along with exceptional sensation that grants smoking of Camel cigarettes, it also proposes free gifts.
First, on Camel Cash was portrayed face of legendary cartoon character, Joe Camel. These cigarette coupons look very similar to real one, there are faces of presidents are, but artwork has changed many times over the years of advertising.
Deadline for Camel cash promotion will be on March 31, 2007.
Rules of participation in Camel Cash promotion established by The Cash Contest are following: it isn’t accepted participation of employees, officers, directors, shareholders, agents, representatives, and immediate family members of the Cash Contest, and its parent companies, affiliates, subsidiaries, and advertising, and promotion agencies; aren’t accepted duplicates, copies, and other mechanical reproductions; indecipherable, damaged, or incomplete entries will not participate at drawing. And each entry must be mailed one by one.
Winners of Camel Cash are selected as result of random drawing where all suitable entries that will be supervised by the Cash Contest participate. Person who won are notified either by e-mail or postal mail and they have up two weeks from the date of attempted notification to reply to the notification. The Cash Contest is not responsible for late, lost, misdirected or unsuccessful efforts to notify winner.
After successful contacting of winners, Tobacco Company will send to him or her award within 5 business days. It is not sent prize properly, but an equivalent amount of Camel Cash for which winner will choose that prize or other combination of prizes that they decide.
Being participant of Camel Cash campaign it is required to respect Official Rules and the decisions of The Cash Contest, which shall be final. In this compartment also belongs law of age restrictions. All federal, state, and local laws apply.
Also, an important moment is that Camel Cash Contest is allowed to disqualify any participants that had intentions to harm or take any disruptive actions related with participation or participants of Camel promotion.
Camel Cash Catalog offer a large amount of merchandised where every participants will find that what will remain a pleasurable memory from R.J. Reynolds Camel cigarettes.
